Kampus Newsworthy dalam Perspektif Jurnalis di Surabaya


  • Lukman Hakim Universitas Islam Negeri Sunan Ampel Surabaya
  • Amabel Yuniar Universitas Islam Negeri Sunan Ampel Surabaya
  • Buga Rahmawati Universitas Islam Negeri Sunan Ampel Surabaya




Reputasi, Universitas Negeri, Jurnalis, Framing Berita


This paper aims to describe the symbolic reality of higher education based on journalists' viewpoints.  This study focuses on uncovering the framing of news stories conducted by Jawapos.com, Detik.com, and Suarasurabaya.net pertaining to the educational issues of five public universities in Surabaya. Using quantitative content analysis and a thematic qualitative approach, the findings illustrate that Airlangga Univerity (Unair) is the university with the highest media visibility with 27 news articles published by those three news media, followed by Institut Teknologi Sepupuh November (ITS) and Universitas Negeri Surabaya (Unesa) with 12 news stories respectively. Meanwhile, Universitas Pembangunan Nasional Veteran Jatim (UPNVJ) and State Islamic University of Sunan Ampel (UINSA) are in both fourth and fifth rank, with each respective news article is 5 and 2. Further, in framing news, those three news media tend to frame campus reputations on aspects of leadership, academic performance, emotional appeal, social responsibility, innovation, and campus attitudes toward consumers.


Download data is not yet available.


Al-Fattal, A. dan Ayoubi, R.M. “Understanding consumer buyer behaviour in the EFL market. A case study of a leading provider in Syria.” Education, Business and Society: Contemporary Middle Eastern Issues 5, no. 4 (2012): 237-253

Argenti, Paul A. Corporate Communication. Boston: Irwin McGraw Hill Co. Fombrun, Charles J. (1996). Realizing Value from The Corporate Image. USA: Harvard Business School Press, 1998.

Asep Syamsul M. Romli. “Jurnalistik Online : Panduan Mengelola Media Online.” Nuansa: Bandung, 2012.

Aula, H-A. dan Tienari, J. “Becoming “world-class”? Reputation-building in a university merger.” Critical Perspectives on International Business 7, no. 1 (2011): 7-29.

Bradley, P., Di Mascio, M., Peart, D., Olsen, P., & Sheldon, B. High-intensity activity profiles of elite soccer players at different performance levels. Journal of Strength and Conditioning Research / National Strength & Conditioning Association 24 (2009): 2343-2351. doi:10.1519/JSC.0b013e3181aeb1b3

Budi Santoso, "Konstruksi Perguruan Tinggi di Media Massa: Analisis Framing Pemberitaan Plagiasi oleh Guru Besar UMS pada Harian Solos Pos Edisi 26-30 April 2012." KomuniTi 5, no. 2 (2013): 113-120.

Christine Barats. Dissemination of international rankings: Characteristics of the media coverage of the Shanghai Ranking in the French press. 2020.

Creswell, J. Educational research: Planning, conducting, and evaluating quantitative and qualitative research (5th ed.). Pearson Australia, 2014.

Deirdre O’Neill and Tony Harcup. ”News Values and Selectivity, in Karin Wahl-Jorgensen & Thomas Hanitzsch (eds). The Handbook of Journalism Studies.” New York: Routledge, 2009.

Eriyanto. Analisis Isi: Pengantar Metodologi untuk Penelitian Ilmu Komunikasi dan IlmuIlmu Sosial Lainnya. Jakarta: Kencana, 2011.

Fathurin Zen, NU Politik: Analisis Wacana Media. Yogyakarta: LKiS, 2004.

Gaye Tuchman ‘Telling stories’, Journal of Communication, 26, fall (1976). 97. Baca juga, Cohen, Stanley & Young, Jock (eds) The Manufacture of News: A Reader. Sage: Beverley Hills, 1973.

Ibnu Wibowo, A. J. “Kinerja Riset Universitas, Reputasi Universitas, Dan Pilihan Universitas: Sebuah Telaah Sistematis.” Jurnal manajemen 13, no. 2 (2014): 91-115.

Ivy, J. dan Al-Fattal, E. “Marketing private EFL programmes in Damascus.” TESOL Journal 2, (2010): 130-43.

Ja¨rvinen, R. dan Suomi, K. “Reputation attributes in retailing services: managerial perspective.” Managing Service Quality 21, no. 4 (2011): 410-423.

Jovan Kurbalija, “Different prefixes, same meaning: cyber, digital, net, online, virtual, e-“ 2015. Diakases dari https://www.diplomacy.edu/blog/different-prefixes-same-meaning-cyber-digital-net-online-virtual-e/

Linton, J.D., Tierney, R., dan Walsh, S.T. “What are Research Expectations? A Comparative Study of Different Academic Disciplines.” Serials Review 38, (2012): 228–234.

Mark Deuz, The web and its journalisms: considering the consequences of different types of newsmedia online. New Media & Society 5 (2003): 22-230.

Mazzarol, T. dan Soutar, G.N. “Revisiting the global market for higher education.” Asia Pacific Journal of Marketing and Logistics 24 no. 5 (2012): 717-737.

Miller MM and Riechert BP The spiral of opportunity and frame resonance: Mapping the issue cycle in news and public discourse. In: Reese SD, Gandy OH and Grant AE (eds) Framing Public Life: Perspectives on Media and Our Understanding of the Social World. Mahwah, NJ: Lawrence Erlbaum, (2001): 107–121

O’Shaugnessy, M. & Stadler, J. Media and Society an Introduction. New York: Oxford, 2005.

Pamela J Soemaker & Stephen D Reese. Mediating Message: Theories of Influences on Mass Media Content. New York: Longman Publishing Group, 1991.

Petruzzelli, A.M. “The impact of technological relatedness, prior ties, and geographical distance on university–industry collaborations: A joint-patent analysis.” Technovation 31 (2011): 309–319.

Ralph E. Hanson. Mass Communication. SAGE Publications, 2020.

Ritzer, George. Sosiologi Ilmu Pengetahuan Berparadigma Ganda. Rajawali: Jakarta, 2009.

Roger Fowler. Language in the News: Discourse and Ideology in the Press. London: Routledge, 1991.

Sontaite, M. dan Bakanauskas, A. “Measurement Model of Corporate Reputation at Higher Education Institutions: Customers’ Perspective.” Management of Organizations: Systematic Research 59 (2011): 115-130.

Sugiyono. Metode Penelitian Pendidikan. Bandung: ALFABETA, 2015.

Sontaite, M. dan Bakanauskas, A. “Measurement Model of Corporate Reputation at Higher Education Institutions: Customers’ Perspective.” Management of Organizations: Systematic Research 59 (2011): 115-130.

Terrell, S. and Rosenbusch, K. “Global leadership development: What global organization can do to reduce leadership risk, increase speed to competence, and build global leadership muscle.” People & Strategy 36 no. 1 (2013: 41-46.

Tresna Wiwitan & Neni Yulianita. “Strategi ‘Marketing Public Relations’ Perguruan Tinggi Islam Swasta: Peluang dan Tantangan di Era MEA.” MediaTor 10, no. 1 (2017): 1-10

Widowati Maisarah. “Framing Advokasi Perkuliahan Tatap Muka di Masa Normal Baru dalam Pemberitaan Kedaulatan Rakyat.” Kajian Jurnalisme 4, no. 2 (2021): 192-207.

Yasmin Jiwani. Discourses of Denial: Mediations on Race, Gender, and Violence. University of British Columbia Press: Vancouver. 2006.

Yera Yulista. “Peran Public Relations Dalam Membangun Reputasi Perguruan Tinggi." Jurnal Ilmiah Sustainable 2, no. 2 (2019): 86-104.




How to Cite

Hakim, L., Yuniar, A. ., & Rahmawati, B. . (2022). Kampus Newsworthy dalam Perspektif Jurnalis di Surabaya. Jurnal Ilmu Komunikasi, 12(1), 1–17. https://doi.org/10.15642/jik.2022.12.1.1-17




Most read articles by the same author(s)